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Innovation Masterclasses


In addition to keynote speeches and public seminars, Rowan Gibson also conducts more extensive innovation masterclasses for groups of up to 80 participants. Usually, these events are two or three days in duration (although other versions may also be arranged). They are designed to immerse an organization’s key people in the skills and the tools of radical innovation, and to create a shared understanding among senior leaders about what is necessary to make innovation a deep, sustainable enterprise capability.
Each masterclass is customized to fit the specific audience and industry sector, and includes structured break-out sessions (which Rowan facilitates) as well as interactive discussions. Rowan also provides the teams with all the tools and exercises they need for strategic insight discovery and radical idea generation, based on the “Four Lenses of Innovation” – the proven methodology outlined in Rowan’s book, Innovation to the Core.
The break-out sessions typically produce a wide portfolio of high quality insights and actionable ideas, which your organization can then start to screen and align, with a view to funding new experiments and innovation projects. Another outcome is specific and measurable goals which the executive team commits to at the conclusion of the masterclass, all aimed at embedding innovation into the organization’s core managerial DNA.
Click here for an innovation Masterclass outline (PDF)
Here is some feedback from previous masterclasses:
“The Innovation Masterclass transformed our organization by shaking our culture.”
“The whole process was extremely insightful.”
“Rowan was fantastic. He pitched the presentation at the right level for the audience.”
"Our people thoroughly enjoyed it - a very productive time."
“This masterclass was absolutely invaluable to the company.”
“It was an excellent workshop. It’s given us a fresh perspective on innovation,”
“Rowan had done his homework and made content very relevant to our industry.”
“It was awesome. It made me write a list of thousands of ideas!”
“We now have the tools at our disposal to make innovation happen forever.”
Click here for more event feedback…
Previous Clients include:

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Client: |
Nycomed
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| Location: |
Berlingen, Switzerland |
| Date: |
January 2009 |
| Format: |
Half-day innovation masterclass with one break-out session |
Participants
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30 senior leaders
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Client: |
Undisclosed
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| Location: |
Andorra |
| Date: |
November 2008 |
| Format: |
Half-day “innovation War Room” workshop with one break-out session |
Participants
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26 International leaders
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Client: |
Bayer
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| Location: |
New Jersey, USA |
| Date: |
June 2008 |
| Format: |
Two-day innovation masterclass with three break-out sessions |
Participants
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30 senior leaders
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Client: |
Sovereignfoods |
| Location: |
Port Elizabeth, South Africa |
| Date: |
February 2008 |
| Format: |
Three-day innovation masterclass with break-out sessions |
Participants
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50 persons, including the CEO and other members of the executive commitee
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Client: |
Volkswagen |
| Location: |
Johannesburg, South Africa |
| Date: |
February 2008 |
| Format: |
One-day innovation masterclass with two break-out sessions |
Participants
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90 people from the sales and marketing department, including the Director of Marketing and Sales.
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Client: |
Debswana
Jwaneng Mine |
| Location: |
Botswana |
| Date: |
February 2008 |
| Format: |
Two-Day Innovation Masterclass |
Participants
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300 people, including Blackie Marole, Managing Director
of Debswana and Balisi Bonyongo, General
Manager of Jwaneng mine
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Client: |
Investec bank |
| Location: |
Johannesburg, South Africa |
| Date: |
November 2007 |
| Format: |
One-day innovation masterclass with two break-out sessions |
Participants
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80 leaders, including the CEO and other members of the executive commitee
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